• Develop and execute a results-driven social media strategy • Manage and grow social media accounts on Facebook, Instagram, LinkedIn, TikTok, Twitter, YouTube, and Pinterest • Schedule, post, and monitor daily content across platforms • Engage with followers, respond to comments/messages, and build brand community • Design and create high-quality graphics, videos, reels, and carousels • Write compelling captions, hashtags, and ad copy • Ensure brand consistency across all social media posts • Monitor ad performance, budgets, and return on investment (ROI) • Track, analyze, and report social media metrics and campaign success • Identify and collaborate with influencers and brand ambassadors