• Partner closely with your manager and cross-functional teams to develop and execute strategic initiatives that grow the Services portfolio • Develop and refine a robust install base funnel to increase customer awareness and drive sales opportunities • Optimize service as a product and support commercial growth through new service models, strategies, and commercial activation • Track and analyze commercial performance and cost to serve financials using data analytics; optimize offerings and initiatives based on data insights • Support the development of promotional, educational, and clinical support materials for new and existing products • Partner with Marketing, Sales and Finance to implement pricing strategies and service sales enablement or growth programs • Build and maintain competitive intelligence to inform product positioning and sales training • Align with cross-functional teams (R&D, S&OP, Quality, Regulatory, Sales, Customer Experience, Operations) to ensure commercial success • Analyze market research to identify trends, unmet needs, and growth opportunities • Drive portfolio optimization initiatives for the Services segment