• Own execution of priority field marketing programs, including a portfolio of sponsored conferences, owned events (executive dinners, roundtables, workshops), and partner moments. • Run tentpole conference programs end-to-end (e.g., RSA, Identiverse, Gartner IAM, etc.), including timelines, vendor coordination, booth and experience planning, staffing plans, and on-site execution. • Operationalize and iterate the event playbook (pre, during, post), including planning templates, checklists, run-of-show, and post-mortems. • Drive post-event conversion, coordinating lead routing, follow-up sequences, meeting scheduling, and next steps with Demand Gen, SDRs, and Sales. • Execute partner field programs, working with strategic partners on co-marketing events that create net-new demand and support active pipeline. • Partner cross-functionally to ship the full event stack, including briefs, landing pages, messaging, assets, and nurture in collaboration with PMM, Web, and Design, and partnering with Demand, CX, and sales to activate customers and prospects. • Track results and run learning loops, reporting on KPIs (pipeline created and influenced, meetings held, conversions, ROI) and improving performance quarter over quarter.