EvenUp
EvenUp uses data and technology to help plaintiffs and attorneys achieve better legal outcomes.
Demand Generation Manager
Performance MarketingPerformance MarketingFull TimeRemoteTeam 51-200H1B No SponsorCompany SiteLinkedIn
Location
United States
Posted
11 days ago
Salary
$130K - $160K / year
Bachelor Degree7 yrs expEnglish
Job Description
• Build and own multi-channel campaign strategies across email, paid, social, web, events, and outbound sequences
• Analyze digital campaign performance to uncover actionable insights, optimize creative and targeting strategies, and forecast future campaign opportunities to maximize ROI.
• Develop and execute targeted nurture programs that convert leads to opportunities, improving funnel performance at every stage of the customer journey.
• Own reporting and analytics for campaigns, providing granular performance insights and actionable recommendations to leadership.
• Partner with marketing and sales teams to execute marketing initiatives and align strategies with sales goals, ensuring a cohesive and impactful customer experience.
Job Requirements
- 7+ years of experience in demand generation or campaign management, preferably in a B2B SaaS environment.
- Strong project management skills with the ability to manage multiple campaigns simultaneously and meet deadlines.
- Analytical mindset with expertise in tracking performance metrics, analyzing data, and presenting actionable insights.
- Exceptional communication and collaboration skills to work cross-functionally with internal teams and external vendors.
- Creative thinking and problem-solving skills for campaign optimization and innovation.
- Familiarity with marketing automation tools (e.g., HubSpot, Sendoso) and CRM systems.
- Experience managing budgets and forecasting campaign needs, including inventory management for physical campaigns. Background in working with finance teams for budget alignment and cost management a plus.
- Experience in direct mail programs, including vendor management and testing creative strategies preferred.
Benefits
- Choice of medical, dental, and vision insurance plans for you and your family
- Additional insurance coverage options for life, accident, or critical illness
- Flexible paid time off, sick leave, short-term and long-term disability
- 10 US observed holidays, and Canadian statutory holidays by province
- A home office stipend
- 401(k) for US-based employees and RRSP for Canada-based employees
- Paid parental leave
- A local in-person meet-up program
- Hubs in San Francisco and Toronto
