Lab065 Digital Solutions

Transformamos operações com Salesforce, Protheus, Desenvolvimento Web/Mobile, Martech e Estratégia Digital

Mid-level/Senior Marketing Analyst

MarketingMarketingFull TimeRemoteTeam 11-50Since 2014Company SiteLinkedIn

Location

United States

Posted

15 days ago

Salary

Not specified

Bachelor Degree4 yrs expPortuguese

Job Description

• Develop and execute marketing strategies for the B2B segment, focusing on lead generation and qualification. • Plan and implement inbound marketing campaigns using blogs, email, and social media to attract and nurture leads. • Create and optimize paid media campaigns (Google Ads, LinkedIn Ads, etc.), prioritizing ROI and measurable results. • Produce high-value assets and relevant materials such as whitepapers, e-books, case studies, and sales presentations. • Develop content and initiatives to strengthen customer relationships (relationship marketing). • Conduct market analysis and audience segmentation to understand the sector's specific needs. • Coordinate Account-Based Marketing (ABM) strategies for high-value prospects. • Implement and monitor metrics to measure campaigns and recommend continuous optimizations. • Manage marketing automation and CRM tools to integrate marketing and sales strategies. • Organize and promote events, webinars, and corporate trade shows to reinforce branding and drive new business.

Job Requirements

  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Proven experience in B2B marketing with a track record of success in lead generation and conversion strategies.
  • Advanced knowledge of inbound marketing, content marketing, and marketing automation.
  • Familiarity with tools such as HubSpot, RD Station, Salesforce, or Pipedrive.
  • Experience with paid media campaigns targeting corporate audiences (Google Ads, LinkedIn Ads).
  • Strong data analysis skills to interpret KPIs such as CAC, ROI, and conversion rate.
  • Excellent verbal and written communication skills, with the ability to produce strategic content.
  • Proactive and well-organized, able to manage multiple campaigns and deadlines.

Benefits

  • Remote work

Related Categories

Related Job Pages

More Marketing Jobs

Marketing Coordinator

edunext

Escolhemos o caminho da evolução.

Marketing15 days ago
ContractRemoteTeam 11-50Since 2018

Coordenador(a) de Marketing para evolução da estrutura de marketing da edunext

United States
Full TimeRemote

The Product Marketing Manager will drive content strategy, campaign messaging, competitive intelligence, and sales enablement initiatives that accelerate pipeline growth and customer expansion. This role sits at the intersection of Product, Sales, Customer Success, and Marketing,...

United States + 1 moreAll locations: United States, Canada

Lead Digital Marketing Manager

Jobgether

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1 We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Marketing15 days ago
Full TimeRemote

This position involves managing the day-to-day operations of digital marketing campaigns, ensuring they align with business objectives. Your expertise in technical and analytical processes will drive continuous improvement in digital marketing performance. Oversee the execution a...

United States

Growth Marketing Manager

Orchard

Our mission is to make home buying stress-free, fair, and simple. With Orchard, your home sale never holds you back.

Marketing15 days ago
Full TimeRemoteTeam 501-1,000Since 2017H1B Sponsor

Orchard is looking for a Growth Marketing Manager to manage our paid digital channels. In this role, you will manage a 7-figure marketing budget, spread across existing and new channels. Our digital channels have been a critical component of our customer acquisition to date and w...

United States