Cynet Group
Global Workforce Solutions Across Healthcare, IT & Physician Staffing
Marketing Manager – Branding
Location
United States
Posted
11 days ago
Salary
Not specified
Bachelor DegreeEnglish
Job Description
• Promote our career site by running campaigns and driving traffic to our career site
• Set up and Manage Interactive Bots on our website and integrate it with ATS for fetching real-time information capture.
• Setup Capture Automation when visitors come on our site to ensure we capture their information, get them signed up for talking to a recruiter or sign up to get job alerts or other means and automate by sending them an email and SMS and automatically connecting them to a recruiter or a live agent.
• Setup a process for getting reviews on Google, Glassdoor, BluePipes, TravelNurseCentral, and other Travel Nurse Review sites
• Marketing/Automation: Setup Drip marketing campaigns for sourcers and recruiters and recommend and implement the software for running such campaigns
• Improve Social Media Branding on all channels to promote branding and engagement on all channels, FB, Instagram, LI, and X, and how can it benefit us
• Setup a process for getting surveys for employee satisfaction post onboarding in an automated way and use the data in a meaningful way to improve our processes
• Execute and manage referral program automation on behalf of recruiters.
• Capture all relevant data points and metrics to make data-driven decisions.
Job Requirements
- Bachelor’s degree or equivalency in work experience or education
- Experience in the Healthcare Staffing industry.
- Enthusiastic, goal-oriented, organized, dedicated, focused, and driven individual
- Self-driven and enthusiastic while demonstrating a professional demeanor and possessing strong interpersonal skills
- Adaptability to demanding business environments with changing business priorities and ability to perform outstanding work under compressed time pressures