We are seeking a Business Development Specialist who excels at uncovering and advancing new business opportunities. This role is central to driving growth by identifying the right prospects, understanding their needs, and developing pathways to engage them effectively. Shape the front end of the sales process by researching markets, segmenting prospects, tailoring outreach, and ensuring sales managers receive well-developed leads. Balance of strategic insight, research-driven execution, and meticulous follow-up to build a strong and actionable pipeline. Key Responsibilities Source and identify new leads from direct and indirect marketing, regulatory research, referrals and other outbound/inbound channels. Develop outreach plans for new business opportunities in alignment with company strategy, with a working understanding of core services and solutions. Partner closely with corporate marketing and business development leaders to design campaigns and messaging that resonate with prospective clients. Conduct research into target organizations, markets, and services to surface demand signals and fully develop opportunities. Maintain disciplined organization of outreach, follow-ups, and engagement tracking to ensure progress is measurable and actionable. Track lead status and engagement in CRM tools, maintaining clean and actionable records. Monitor market and regulatory activity to surface new opportunities and inform outreach strategies. Gather key information on budget, authority, need, and timing to prepare business development managers for lead qualification and pursuit.