• Design and implement the scalable technical infrastructure required to measure install attribution and ad effectiveness independently. • Lead the engineering effort to build internal attribution signals and reliable, privacy-aware install measurement across multiple platforms. • Collaborate closely with data science and ML teams to ensure measurement data is high-quality and optimized for model training. • Define technical integration standards for Unity as a self-attributing network, ensuring consistent and secure data exchanges with the broader ecosystem. • Drive technical alignment across Ads, Data, Engineering, and Privacy teams to ensure measurement becomes a durable strategic asset.