• Serve as the day-to-day strategic lead for an Enterprise-level client with multiple sub-brands. • Own the full paid social roadmap from discovery through optimization. • Mentor a high-performing team and guide senior stakeholders toward measurable growth. • Develop paid social and cross-channel growth strategies that align with business objectives. • Translate goals into channel plans, tests, budgets, and success metrics. • Educate internal teams and align with channel reps on platform changes and best practices. • Act as primary point of contact for client marketing leadership. • Guide brainstorms and strategic conversations to unlock new opportunities. • Oversee forecasting, flighting, bid strategies, and creative testing to exceed KPI targets. • Synthesize brand data into clear stories that drive decision-making. • Cultivate relationships with partners to unlock early access and preferred pricing. • Hire, train, and mentor a team of paid social directors and associates.