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Role Description

Cardlytics is seeking an Analytics Principal to join our Advertiser Analytics team. As an Analytics Principal on our Client Analytics team, you will be an advanced individual contributor, going beyond basic data mining to provide actionable customer insights for our clients and sales team.

• Lead the analytics relationship with key client partners and regularly meet with their representatives to showcase the value and opportunities of the Cardlytics platform.
• Act as a trainer and mentor to junior analysts as well as a deep subject matter expert on limited topics.
• Work closely with Cardlytics counterparts in translating questions from customers and sales leads into appropriate problem statements.
• Develop robust solutions by analyzing large purchase/engagement datasets and presenting findings to influence future strategies and decisions.
• Work on problems affecting some of the fastest growing consumer businesses in the US by leveraging our unique whole-wallet transaction data set.
• Work with large datasets in a fast-paced environment using SQL, Python, R, Tableau, and other tools.
• Craft engaging analytic stories to drive home the impact of customer engagement and value, both from a consumer as well as consumer business perspective.
• Mine purchase data to understand customer spending habits, competitive landscapes, and customer journeys.
• Develop and standardize new analytic approaches around customer life cycle value, measurement plans, cadence testing, optimized cadence of offers, and repeatable self-service tools for internal and external consumption.

Qualifications

• 7+ years in a Marketing Analytics, Risk Analytics, Loyalty Analytics, and/or Analytics Consulting role including experience as a project lead.
• Proficient in Python & SQL.
• Data Science experience.
• Experience interpreting analytical results and transforming them into actionable insights.
• Experience in client-facing roles as a subject matter expert with the ability to present to both a non-technical marketer or a data/statistics professional.
• A degree in Statistics, Engineering, Mathematics, Decision Science, Market Research or similar fields.

Requirements

• A collaborator who will partner across customer and internal organizational lines to drive go-to-market strategies and expand adoption of Cardlytics solutions by our advertisers and their customers.
• Able to work and manage projects independently.
• Results oriented and can manage the day-to-day customer strategic support needs across portfolios and ensure strategies are actioned into results.
• Curious and always go beyond what is happening to discover why.
• An effective communicator with a solution-oriented mindset.
• A strategic thinker who focuses on integrating current initiatives in the customer and ideating on future solutions for customers and other clients.
• A leader who can mentor more junior team members on soft and technical skills.

Technical Environment

We primarily use macOS and Google Workspace (Docs, Sheets, Slides). While our preferred platform is macOS, we support both macOS and Windows. Familiarity with or willingness to work within this environment is required.

Core Values

• Customer and partner first
• Act with urgency and focus
• Integrity with our partners and data
• Accountability even when challenged
• Empowerment over hierarchy
• Growth over comfort

Benefits

• Flexible paid time off plus company holidays
• Medical, dental, and vision insurance begins on your first day
• 401(k) retirement plan with company match, plan also includes a student loan debt repayment option
• Employee Stock Purchase Plan
• Educational assistance for continuing education
• Lifestyle Spending Account for physical, emotional, and financial wellness (like gym memberships, home down payments, art classes, park passes, and more!)
• Complimentary Calm app subscriptions to support employee mental health and wellbeing