Senior Director Digital Product Site Merchandising
Location
United States
Posted
13 days ago
Salary
Not specified
No structured requirement data.
Job Description
Role Description
Step into a key leadership role where you’ll shape the digital vision, strategy, and customer experience for a beloved bridal brand. We’re looking for a forward-thinking ecommerce leader who thrives in digital site merchandising and loves digging into data to uncover insights that turn into action — driving conversion, engagement, and customer lifetime value. This role blends strategic thinking with hands-on optimization, using analytics, experimentation, and thoughtful site execution to continuously improve the customer journey. If you bring a passion for digital innovation, cross-functional collaboration, and customer-first thinking, this remote opportunity (East or Central time zones preferred) offers the chance to make a meaningful and measurable impact.
If you are passionately enthusiastic, endlessly curious, and customer obsessed, say “I do” and apply today!
The Sr. Director, Digital Product & Site Merchandising leads the strategy, roadmap, and execution of the digital product ecosystem and ecommerce experience. This role owns the end-to-end digital journey, site merchandising, and go-to-market execution, driving conversion, engagement, and customer lifetime value. The Sr. Director partners with cross-functional teams to deliver customer-obsessed, data-driven digital experiences that align to business goals.
- Define and lead the digital product strategy and roadmap aligned to conversion, engagement, and CLV.
- Translate business objectives into prioritized digital initiatives, enhancements, and experiments.
- Own the customer journey across digital touchpoints and lead UX optimization and experimentation.
- Lead site merchandising strategy including promotions, product storytelling, and search optimization.
- Own ecommerce KPIs including conversion, AOV, UPT, and funnel metrics, providing insights and dashboards.
- Partner closely with IT, UX, Analytics, Merchandising, and Marketing to deliver digital experiences.
- Lead, mentor, and develop a team of digital product and site merchandising professionals.
Qualifications
- BA/BS in Business, Marketing, Digital Commerce, or related field required; advanced degree preferred.
- 8+ years of ecommerce or digital product management experience; strong background in analytics, optimization, and digital product ownership; experience partnering with technology teams; proven leadership experience.
- Expertise in ecommerce analytics, CRO, UX optimization, digital merchandising, and product management; experience with Adobe Analytics, Google Analytics or similar; strong communication and leadership skills.
Benefits
- Full Time Opportunity – A comprehensive benefits package is available.
- Rewarding Environment and Competitive Pay
- Generous Dream Maker Discount After First Pay Period
- Referral Incentive Program
- Dayforce Wallet – Get Paid Early!
- Health/Dental/Vision Insurance
- 401K Program
- Paid Vacation, Wellness Days & Holidays, including your Birthday off!
- Pet Benefits
Job Requirements
- BA/BS in Business, Marketing, Digital Commerce, or related field required; advanced degree preferred.
- 8+ years of ecommerce or digital product management experience; strong background in analytics, optimization, and digital product ownership; experience partnering with technology teams; proven leadership experience.
- Expertise in ecommerce analytics, CRO, UX optimization, digital merchandising, and product management; experience with Adobe Analytics, Google Analytics or similar; strong communication and leadership skills.
Benefits
- Full Time Opportunity – A comprehensive benefits package is available.
- Rewarding Environment and Competitive Pay
- Generous Dream Maker Discount After First Pay Period
- Referral Incentive Program
- Dayforce Wallet – Get Paid Early!
- Health/Dental/Vision Insurance
- 401K Program
- Paid Vacation, Wellness Days & Holidays, including your Birthday off!
- Pet Benefits
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