The freedom to disagree.
Director, Sales Strategy and Client Services
Location
United States
Posted
13 days ago
Salary
Not specified
No structured requirement data.
Job Description
Newsweek is the global media organization that has earned audience time and trust for more than 90 years. Newsweek reaches 100 million people each month with thought-provoking news, opinion, images, graphics, and video delivered across a dozen print and digital platforms. Headquartered in New York City, Newsweek also publishes international editions in EMEA and Asia.
Adprime - Director, Sales Strategy and Client Services
Adprime by Newsweek is the largest digital Healthcare publishing platform and programmatic provider that offers solutions for reaching healthcare professionals (HCP) and direct-to-consumer (DTC) brands.
Position Summary
Adprime by Newsweek is seeking a Director for our Sales Strategy & Client Services department. This position will play a critical role in driving client satisfaction, retention, and expansion across our clients. The ideal candidate excels at relationship management combined with operational rigor and a strong track record of building high-performing teams. They will act as a versatile strategic resource, supporting display advertising and identifying opportunities in emerging AI-driven advertising solutions. They will be the engine behind our sales efforts, crafting the "case for Adprime" for healthcare and pharma clients.
Key Responsibilities
Team Development & Management
- Talent Development: Build, mentor, and lead a high-performing team of Account Managers. Identify opportunities to enhance employee performance, leadership capability, and organizational effectiveness.
- Talent Management: Develop scalable processes, playbooks, and onboarding programs. Foster a culture of accountability, proactive engagement, and continuous improvement.
Digital Pre-Sale Strategy
- Pre-Sale Collateral: Lead the development of sales marketing decks, pitches, and custom proposals.
- Omnichannel Planning: Provide strategic planning and marketing support for display, mobile, and video ad sales to ensure holistic client solutions.
- Research & Case Studies: Conduct deep-dive industry research and mine historical data to build compelling success stories and "proof of concept" case studies.
- AI & Innovation: Stay at the forefront of AI advertising trends, helping the sales team translate these opportunities into actionable client offerings.
- Complex Forecasting: Utilize DMPs and internal tools to forecast inventory, calculate reach/frequency, GRPs, and evaluate ROI for prospective clients.
- Product Development: Gather and synthesize client feedback to inform product enhancements and service improvements.
Unified Client Success & Account Management
- Relationship Management: Own and foster relationships with key accounts and strategic clients.
- Campaign Lifecycle Management: Oversee the full lifecycle of digital media campaigns, including display, OTT, pre-roll video, and custom sponsorships.
- Technical Onboarding: Lead the launch process for complex campaigns, ensuring trafficking accuracy across all inventory partners.
- Strategic Optimization: Proactively manage accounts by monitoring daily delivery metrics and performance data to provide optimization recommendations.
- High-Level Reporting: Prepare robust weekly/monthly wrap-up reports and Quarterly Business Reviews (QBRs) focusing on KPIs and future strategic guidance.
- Revenue Growth: Assist Sales with upselling new or existing products and securing incremental budgets and renewals.
- Cross-Functional Liaison: Act as the primary liaison between internal teams (Ad Ops, Publisher Development) and clients to solve problems and troubleshoot technical issues.
Desired Skills & Experience
- Client Services Mastery: Minimum 8+ years of experience in a client-facing role
- Digital Breadth: Solid understanding of programmatic advertising, display, and video ad delivery.
- Measurement Expertise: Hands-on experience with digital reporting tools, measurement studies, brand lift studies.
- Analytical Prowess: Strong ability to analyze data and clearly communicate findings, specifically.
- Sales Marketing Mindset: Proven ability to build compelling PowerPoint decks and Excel-based media plans under tight RFP deadlines.
- Adaptability: A "forward-thinking" mindset with a desire to learn and implement AI-driven advertising tools.
- Education: BA/BS required.
Salary range: Up to $145,000 commensurate with experience
Newsweek is an equal opportunity employer. We seek employees of diverse backgrounds and are committed to providing an inclusive, equitable and respectful workplace.
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