We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1 We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
Principal Product Marketing Manager
Location
United States
Posted
13 days ago
Salary
Not specified
No structured requirement data.
Job Description
Role Description
This role provides a high-impact opportunity to shape competitive strategy and revenue-driving initiatives in a dynamic B2B SaaS environment. The Principal Product Marketing Manager will own the lifecycle of competitive GTM plays, manage competitive intelligence systems, and translate market dynamics into actionable insights for product and sales teams. You will partner across Product, Marketing, Sales, and RevOps to ensure intelligence flows efficiently into decision-making, AI-assisted workflows, and live deal execution. This position combines strategic oversight with hands-on execution, requiring expertise in competitive analysis, GTM play design, and AI-enabled systems. Ideal candidates thrive in fast-paced, high-autonomy environments, with a track record of driving measurable business outcomes.
- Own the end-to-end lifecycle of competitive GTM plays, including design, execution, measurement, iteration, and sunsetting
- Translate real-world competitive intelligence—such as pricing changes, product launches, messaging shifts, and field-reported objections—into actionable GTM strategies
- Collaborate with Sales leadership and frontline teams to embed competitive plays into active deals and pipeline execution
- Define, track, and refine success metrics for competitive plays, including win-rate lift, deal velocity, ACV impact, and competitive displacement
- Manage competitive intelligence systems and data, ensuring accuracy, structure, and integration with AI agents and internal workflows
- Partner with Product Management to ensure competitive intelligence informs roadmap, packaging, pricing, and investment decisions
- Build and maintain AI-assisted workflows to process competitive signals at scale and improve the quality and usability of intelligence
Qualifications
- 8–10+ years in Product Marketing, Competitive Strategy, Sales Strategy, RevOps, or frontline GTM roles within B2B SaaS
- Demonstrated experience influencing competitive deals, shaping positioning in live sales cycles, or leading competitive GTM initiatives
- Hands-on experience with AI/LLM tools, such as Claude, including prompt design, workflow creation, and system iteration
- Strong analytical skills with the ability to synthesize competitive data into actionable insights and executive narratives
- Proven ability to translate competitive intelligence into scalable systems, repeatable GTM plays, and measurable business outcomes
- Exceptional communication and storytelling skills with executive-level presence
- Comfort operating in high-autonomy environments and collaborating cross-functionally across Product, Sales, Marketing, and RevOps
Benefits
- Competitive base salary range: $138,670 — $217,910 USD, with potential bonus, commission, and equity
- Comprehensive health, wellness, and lifestyle programs
- Flexible work environment, including remote options
- Professional development and career growth opportunities
- Inclusive and collaborative culture that values diversity and innovation
Job Requirements
- 8–10+ years in Product Marketing, Competitive Strategy, Sales Strategy, RevOps, or frontline GTM roles within B2B SaaS
- Demonstrated experience influencing competitive deals, shaping positioning in live sales cycles, or leading competitive GTM initiatives
- Hands-on experience with AI/LLM tools, such as Claude, including prompt design, workflow creation, and system iteration
- Strong analytical skills with the ability to synthesize competitive data into actionable insights and executive narratives
- Proven ability to translate competitive intelligence into scalable systems, repeatable GTM plays, and measurable business outcomes
- Exceptional communication and storytelling skills with executive-level presence
- Comfort operating in high-autonomy environments and collaborating cross-functionally across Product, Sales, Marketing, and RevOps
Benefits
- Competitive base salary range: $138,670 — $217,910 USD, with potential bonus, commission, and equity
- Comprehensive health, wellness, and lifestyle programs
- Flexible work environment, including remote options
- Professional development and career growth opportunities
- Inclusive and collaborative culture that values diversity and innovation
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