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Role Description

We are seeking a data-driven and industry-savvy Growth Marketing and Field Manager to lead demand generation and brand growth initiatives in the China market.

• Develop and execute China market growth strategy: Build and optimize a scalable demand generation engine targeting Amazon sellers; own MQL volume, lead quality, and MQL-to-SQL conversion performance.
• Build industry content and brand authority: Lead content strategy across WeChat Official Account, Xiaohongshu, and other key channels; produce in-depth insights on affiliate marketing, off-Amazon traffic, and AI-driven marketing to strengthen Levanta’s positioning.
• Lead In-Person Event Coordination: Source and help execute on in-person events across the APAC region, driving qualified leads and brand exposure.
• Implement AI-driven marketing and automation workflows: Leverage AI tools to improve content production efficiency and optimize lead acquisition, qualification, and performance analytics.
• Drive scalable lead acquisition through BD and ecosystem partnerships: Collaborate with Business Development and external partners to execute industry events, co-marketing initiatives, and strategic collaborations that generate high-quality seller pipelines.

Qualifications

• Minimum 2 years of B2B marketing or growth experience, preferably within cross-border e-commerce; SaaS background is a plus.
• Deep understanding of Amazon marketplace operations, including off-Amazon traffic strategies, influencer marketing, and advertising systems.
• Proven experience growing WeChat Official Accounts or Xiaohongshu from 0 to 1.
• Strong ROI mindset with solid analytical and performance-tracking capabilities.
• Proficiency in leveraging AI tools to streamline marketing workflows and enhance productivity.
• Entrepreneurial mindset with strong execution ability and cross-functional collaboration skills.

Requirements

• 2年以上 B2B Marketing 或跨境电商行业市场/增长经验，SaaS 行业背景加分；
• 深度理解亚马逊运营逻辑（站外流量、达人营销、广告体系等）；
• 有公众号或小红书从 0 到 1 增长经验；
• 具备明确的 ROI 与数据分析思维；
• 熟练使用 AI 工具优化营销流程；
• 具备创业心态，执行力强，善于跨团队协作。

Benefits

• Join a fast-growing, global affiliate marketing platform and directly contribute to China market expansion.
• High ownership, fast decision-making culture, with two work-from-home days per week (no compensatory schedule adjustments).
• Competitive compensation package above market average, with performance-based incentives and commission structure.
• A dynamic and supportive work environment where innovation and creativity are encouraged.
• Open vacation and sick policy, take the time you need.
• Opportunity for professional growth and advancement within a rapidly expanding startup.
• A culture that values diversity, inclusion, and the impact of every team member on our success.
• Must have a permanent address in one of our hub states: California, Florida, New York, Ohio, Utah, Texas, Michigan, or Washington.