• Coordinate and track digital marketing initiatives across paid media, web, creative, analytics, and internal stakeholders • Own project timelines, task management, and follow-ups to ensure campaigns launch on time and on brief • Identify and escalate risks, bottlenecks, and gaps before they become problems • Create and maintain organized documentation, trackers, dashboards, workflows, and standard operating procedures (SOPs) • Continuously improve processes to increase team efficiency and clarity • Support campaign execution and optimization through reporting, quality assurance (QA), and performance tracking • Partner cross-functionally with database, partner and product marketing teams, as well as external vendors to ensure consistent and timely delivery • Manage multiple stakeholders and competing priorities while maintaining visibility across projects • Prepare for and support cross-functional working sessions and status meetings • Run meetings, document detailed notes, and distribute follow-up communications summarizing decisions, action items, and responsible owners • Serve as a clear, concise communicator (written and verbal) across cross-functional teams