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Marketing & Brand Manager
Location
United States
Posted
14 days ago
Salary
Not specified
No structured requirement data.
Job Description
About the role
The Marketing and Brand Manager will be responsible for shaping, implementing, and managing
the marketing and brand strategies for both HRCRS and 3PH Alliance. This role requires a creative and strategic
thinker who can balance storytelling with data-driven insights. You’ll lead initiatives that elevate our visibility,
strengthen brand identity, and drive engagement across digital, print, and event platforms.
What you'll do
KEY RESPONSIBILITIES:
- Brand Strategy & Development
- Develop and maintain a cohesive brand strategy for HRCRS and 3PH Alliance that aligns
- with organizational goals.
- Ensure brand consistency across all internal and external communications.
- Create and manage brand assets, tone, and messaging guidelines.
- Marketing Campaign Management
- Design, execute, and analyze integrated marketing campaigns (digital, social media, email, and print).
- Collaborate with leadership to identify target audiences and growth opportunities.
- Measure and report performance metrics, optimizing campaigns for engagement and ROI.
- Content Creation & Communication
- Oversee development of high-quality marketing materials including newsletters, brochures, case studies, and presentations.
- Manage content for company websites and social media channels.
- Craft compelling narratives that position both organizations as leaders in healthcare innovation and collaboration.
- Partnership & Event Support
- Support the planning and promotion of conferences, webinars, and strategic partnership events.
- Collaborate with internal teams to develop marketing collateral for key initiatives and partnerships.
- Market Research & Insights
- Monitor industry trends, competitor activities, and emerging digital strategies.
- Provide actionable insights to guide leadership decisions and strategic positioning.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- 5+ years of experience in marketing, brand management, or communications—preferably in healthcare, research, or professional services.
- Strong understanding of digital marketing tools (SEO, analytics, email automation, CRM, etc.).
- Excellent written, visual, and verbal communication skills.
- Experience managing multiple brand identities or partnerships is a plus.
- Creative mindset with an ability to blend strategy, design, and storytelling.
LOCATION AND TRAVEL REQUIREMENTS: This is a fully remote position and may be performed anywhere within the United States of America. Occasional domestic travel may be required for company meetings, audits, etc.
This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
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