CloudFactory
Global leader in workforce solutions for machine learning and business process optimization
Web Marketing Manager
Location
United States
Posted
43 days ago
Salary
Not specified
Bachelor Degree5 yrs expEnglish
Job Description
• Own all aspects of CloudFactory’s website, including structure, content, performance, and user experience.
• Manage and execute ongoing web updates, content changes, and design enhancements.
• Lead and oversee the website redesign and migration to a new platform, coordinating with internal stakeholders and external vendors as needed.
• Ensure site reliability, performance, accessibility, and scalability.
• Own SEO strategy and execution, including technical SEO, on-page optimization, content optimization, and performance monitoring.
• Manage web analytics and measurement, tracking key metrics such as traffic, engagement, conversion rates, and funnel performance.
• Build and maintain dashboards and reporting to monitor web performance and inform optimization decisions.
• Continuously test, learn, and optimize site structure, content, and experiences to improve outcomes.
• Design and build web pages and landing pages using modern tools and frameworks.
• Leverage Figma for design workflows and collaboration, and Framer for rapid prototyping and production-ready web experiences.
• Partner with product marketing and digital marketing teams to translate messaging and campaigns into effective web experiences.
• Ensure visual consistency, brand alignment, and high-quality execution across the site.
• Leverage AI tools and workflows to rapidly create, personalize, and optimize web pages and landing pages.
• Use AI to accelerate experimentation, content variation, SEO optimization, and conversion rate improvements.
• Continuously explore and apply new AI-driven approaches to improve speed, relevance, and performance.
• Own execution of CloudFactory’s social media presence across key platforms (e.g., LinkedIn, X).
• Manage posting cadence, content execution, and performance tracking.
• Partner with marketing and leadership teams to amplify key campaigns, announcements, and thought leadership.
Job Requirements
- Proven experience owning and managing B2B websites end-to-end, with full accountability for performance and outcomes.
- Strong hands-on experience with SEO, web analytics, and continuous optimization.
- Proficiency with modern design and web tools, including Figma and Framer.
- Demonstrated track record of leveraging AI to rapidly build, personalize, and optimize web and landing page experiences.
- Strong design sensibility paired with a data-driven mindset.
- Excellent project management and organizational skills, with the ability to manage multiple priorities independently.
- Strong collaboration and communication skills, comfortable working cross-functionally without direct reports.
- 5–10 years of experience in web management, web design, digital marketing, or related roles.
- Hands-on experience managing website redesigns or platform migrations.
- Experience in B2B technology, AI, data, or SaaS environments preferred.
- Bachelor’s degree in Marketing, Design, Communications, Computer Science, or a related field.
Benefits
- Competitive Salary and Incentive-based compensation aligned with performance.
- Comprehensive Benefits Package: Health, dental, vision, and retirement plans.
- Exposure to Cutting-Edge AI Projects: Work on advanced AI initiatives with industry-leading clients.
- Collaborative Work Environment: A supportive team atmosphere focused on innovation and success.
- Professional Development: Access to continuous learning and growth opportunities.
- Leadership Visibility: Regular exposure to and interaction with the company’s senior leadership.
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