• Partner closely with the Director of Product Marketing to assist in the rollout of comprehensive go-to-market plans for new products and features, ensuring timelines are met, stakeholders are informed, & deliverables are high-quality. • Manage the execution of external-facing communications for new product launches, ensuring our clients and partners stay informed and engaged through clear, consistent messaging. • Lead the development of high-impact case studies and testimonials that showcase Kinective’s value; you will play a key role in identifying and capturing success stories from our user base. • Assist in the management and facilitation of our Customer and FinTech Advisory Boards, acting as a liaison to ensure these groups provide meaningful feedback and remain deeply connected to our mission. • Assist in the building and maintenance of essential sales tools rooted in our products that translate our core positioning into materials that help the sales team win. • Collaborate with the Marketing team to provide the strategic foundation for lead-generation campaigns, webinars, and content.