• Define and lead the overall GTM strategy across marketing, sales, partnerships, and customer acquisition • Develop scalable frameworks for pipeline generation, conversion, and revenue growth • Identify new market opportunities, verticals, and expansion channels • Build and optimize high-performing revenue teams • Establish clear sales processes, forecasting models, and performance metrics • Drive growth across enterprise, mid-market, and emerging client segments • Align marketing and sales teams to create a consistent revenue pipeline • Oversee demand generation, brand positioning, and growth campaigns • Improve lead generation, conversion metrics, and customer acquisition cost efficiency • Partner with product leadership to ensure market feedback informs product development • Recruit and mentor senior leaders across sales, marketing, and revenue operations • Build a high-performance, metrics-driven GTM organization • Develop scalable playbooks for future expansion • Build relationships with strategic partners, investors, and industry stakeholders • Identify opportunities to expand the company’s ecosystem and revenue channels