Let the great times roll™️

Senior Manager, Paid Media

Performance MarketingPerformance MarketingFull TimeRemoteTeam 11-50Since 2024H1B No SponsorCompany Site LinkedIn

Location

Washington

Posted

47 days ago

Salary

$65K - $75K / year

Bachelor Degree3 yrs expEnglish

Job Description

• Create, manage, bid, and optimize Meta and TikTok ads • Work with Director, Paid Media and agencies to plan and review programmatic ads • Work with Director, Paid Media and agencies to plan and review SEM ads • Monitor ads performance and make recommendations on audiences, copy and marketing angles, and images • Help create and implement A/B tests • Work with Director of Marketing Operations to build Hubspot reports/dashboards and validate data to ensure we’re meeting ad KPIs and revenue goals • Help expand our ads program to other channels to diversify revenue streams, such as CTV, podcast/radio, Reddit ads, etc • Review and approve copy and ads as needed • Other duties as assigned

Job Requirements

3 to 5 years of relevant experience
Bachelor’s degree or relevant experience
Experience buying media and optimizing bids/budgets
Proficiency with Meta and TikTok Ads Manager
Proficiency with Google Ads Manager
Strong copywriting skills with an understanding of donor behavior and motivations
Proficiency in Microsoft Office (specifically Word, Excel and PowerPoint)
Proficiency in reporting platforms, including Google Analytics. Meta Ads, and Google Ads reporting tools
Experience with programmatic trading desks a plus
Experience with Asana a plus
Experience with Hubspot a plus
Previous experience working in the nonprofit sector preferred
Commitment to the mission of Greater Good Charities.