DEPT Agency aims to be a leading digital services provider specializing in digital products, marketing solutions, and advertising experiences. The company foste
Freelance Senior Creative Strategist (Performance & Planning)
Location
United States
Posted
7 days ago
Salary
$105 / hour
Seniority
Senior
No structured requirement data.
Job Description
Role Description
We’re looking for a freelance Senior Creative Strategist with a performance-first mindset. You understand how creative drives growth and you know how to build structured roadmaps that connect business goals, media investment, and creative testing into one clear plan.
- You are fluent in the media landscape across platforms and know how creative actually behaves in paid environments.
- You’ve partnered closely with media teams, understand buying strategies and targeting nuances, and can translate performance data into actionable creative direction.
- You are confident leading client conversations around creative performance, testing plans, and learning agendas.
- You do not wait for direction; you proactively identify gaps, propose solutions, and guide stakeholders toward clear next steps.
- You are highly organized, detail-oriented, and comfortable managing multiple workstreams.
- You understand how to build systems that keep testing structured, learning cumulative, and teams aligned.
- This role sits at the intersection of creative, media, analytics, and client leadership.
- You will partner closely with cross-functional teams to ensure creative is not just inspiring, but measurable, scalable, and built to perform.
Qualifications
- 3+ years of agency experience in creative strategy, performance marketing, or growth strategy.
- Deep understanding of paid media ecosystems including Meta, TikTok, Google, Snap, YouTube, and programmatic.
- Proven experience building and managing creative testing frameworks.
- Strong fluency in performance metrics and how they translate into creative decisions.
- Confidence leading client conversations independently.
- Experience working cross-functionally with Media, Analytics, Creative, and Project Management teams.
- Exceptional organization and attention to detail.
- Proactive mindset with the ability to lead without heavy oversight.
Requirements
- A strong point of view on what drives creative performance.
- Clear examples of structured testing that led to measurable growth.
- Ability to balance big-picture strategy with operational rigor.
- Calm, confident client presence.
- A systems-oriented thinker who builds processes that scale.
Benefits
- Rate is dependent on experience, up to $105 hourly for 4-5 months.
- Healthcare, Dental, and Vision coverage.
- 401k plan, plus matching.
- PTO.
- Paid Company Holidays.
- Parental Leave.
Job Requirements
- 3+ years of agency experience in creative strategy, performance marketing, or growth strategy.
- Deep understanding of paid media ecosystems including Meta, TikTok, Google, Snap, YouTube, and programmatic.
- Proven experience building and managing creative testing frameworks.
- Strong fluency in performance metrics and how they translate into creative decisions.
- Confidence leading client conversations independently.
- Experience working cross-functionally with Media, Analytics, Creative, and Project Management teams.
- Exceptional organization and attention to detail.
- Proactive mindset with the ability to lead without heavy oversight.
- A strong point of view on what drives creative performance.
- Clear examples of structured testing that led to measurable growth.
- Ability to balance big-picture strategy with operational rigor.
- Calm, confident client presence.
- A systems-oriented thinker who builds processes that scale.
Benefits
- Rate is dependent on experience, up to $105 hourly for 4-5 months.
- Healthcare, Dental, and Vision coverage.
- 401k plan, plus matching.
- PTO.
- Paid Company Holidays.
- Parental Leave.
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