Saviynt
The #1 Converged Identity Platform with Intelligent Access Governance for Employees, Third Parties & Machines.
Senior Customer Marketing Manager, Advocacy
Location
United States
Posted
51 days ago
Salary
Not specified
Seniority
Senior
Bachelor Degree7 yrs expEnglish
Job Description
• Creatively bring our customer stories to life and amplify them through powerful, high-quality assets including case studies, success videos, one-sheets, slides, blog posts, and more.
• Enable the organization on how to tell customer stories and integrate them into various marketing campaigns, sales materials, and product launches.
• Manage our customer speaker bureau for virtual and in-person programs, ranging from C-level to practitioner thought leaders, supporting them to curate the right message for industry events.
• Proactively recruit, add and manage advocates in the ChangeMakers advocacy program.
• Manage our Sales Reference program through Base AI, partnering with Sales, Customer Success and our customers to show prospects the value we bring.
• Manage our peer review presence on TrustRadius, G2, PeerSpot improving ratings and increasing reviews.
• Build strong relationships with our global Customer Success, Sales, Sales Enablement, Marketing, Analyst Relations, and Communications teams to identify, promote and nurture our strong customer advocates.
• Work to engage our customers and build industry-leading community event experiences.
• Secure quotes, logos, and other materials with customer advocates for events, launches, press materials, media opportunities, and analyst reports. Establish a system for measuring and tracking advocacy engagement and impact.
Job Requirements
- 7+ years of proven experience in customer marketing, customer advocacy, or a related role, preferably in B2B tech, B2B marketing, B2B SaaS sales cycles, and Customer Marketing best practices.
- Data-driven mindset with the ability to analyze and interpret marketing metrics.
- Have a track record of driving pipeline through storytelling.
- Proactive mindset with an excitement to tackle priorities. The ability to think and act strategically while executing tactically.
- Strong program management and organizational skills, and the ability to structure and prioritize work in a manner that best fits the team and company needs.
- A love for storytelling where you can tell compelling narratives to customers and sales to inspire them to engage with Saviynt.
- Experience with Salesforce, Hubspot, Asana, Highspot, Gainsight and advocacy platforms, such as Base AI.Strong interpersonal skills for building and maintaining relationships with customers and cross-functional teams.A BA or BS degree.
Benefits
- If required for this role, you will complete security & privacy literacy and awareness training during onboarding and annually thereafter
- Review (initially and annually thereafter), understand, and adhere to Information Security/Privacy Policies and Procedures
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