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Role Description

As a Product Manager – Patient Experience, you will lead the strategy and execution of Vori’s patient-facing digital experience — bringing strong consumer product thinking into healthcare. This role requires a product leader who understands how to build engaging, intuitive, habit-forming digital experiences that drive adoption, retention, and measurable behavior change — not just functional workflows. You will own a patient-centered roadmap informed by analytics, user research, behavioral insights, and strategic priorities. You will apply consumer-grade UX standards to a regulated healthcare environment, ensuring our digital experience feels seamless, personalized, and trusted — while delivering business impact.

What You’ll Do

• Consumer Product Leadership
  • Apply modern consumer product frameworks (activation, retention, engagement loops, funnel optimization, A/B testing) to improve patient adoption and long-term engagement.
  • Design experiences that feel intuitive, emotionally resonant, and behaviorally intelligent — comparable to best-in-class consumer apps.
  • Define and optimize the patient journey across onboarding, education, care navigation, follow-up, and long-term engagement.
  • Own key engagement metrics including activation rates, retention, feature adoption, NPS, and patient satisfaction.
  • Drive experimentation and iterative learning using data-driven hypotheses.
• Patient Experience & Clinical Partnership
  • Serve as a bridge between clinical excellence and consumer usability — ensuring experiences are both evidence-based and frictionless.
  • Collaborate with clinical stakeholders to translate care models into simple, engaging digital interactions.
  • Embody the patient and clinician journey to deeply understand motivations, barriers, and behaviors.
  • Ensure the product experience reflects Vori’s differentiated care model.
• Product Strategy & Execution
  • Own and manage a diverse product roadmap aligned to company strategy and patient value.
  • Collaborate cross-functionally with Research, Design, Engineering, Clinical, Operations, Sales, and Marketing to gather requirements and prioritize initiatives.
  • Write clear, actionable product requirements and user stories.
  • Partner with Engineering to deliver high-quality solutions on time and within scope.
  • Develop KPIs and measurement frameworks tied to business impact and patient outcomes.
  • Monitor performance, user behavior, and feedback to drive continuous improvement.
  • Conduct competitive research — particularly across consumer digital health and high-performing consumer platforms.
• Compliance & Operational Excellence
  • Ensure product compliance with HIPAA and other healthcare regulations.
  • Manage relationships with vendors and external partners.
  • Analyze product launches to confirm positive business and engagement impact.
  • Relentlessly iterate to sharpen both patient experience and business outcomes.

What Success Looks Like in 12 Months

• Increased patient activation and week-2 retention.
• Improved NPS and patient satisfaction metrics.
• Measurable increases in digital engagement and feature adoption.
• Reduced friction in onboarding and navigation.
• Demonstrable business impact tied to patient experience improvements.

Qualifications

• 5+ years of Product Management experience.
• Demonstrated experience building consumer-facing digital products (B2C or high-engagement platforms).
• Strong understanding of consumer growth and engagement principles (activation funnels, retention curves, cohort analysis, experimentation).
• Proven ability to ship intuitive, user-centered experiences that drive measurable adoption and engagement.
• Experience working with UX/design teams to create elegant, frictionless digital journeys.
• Strong analytical skills with comfort using data to inform prioritization and experimentation.
• Excellent collaboration and communication skills.
• Ability to thrive in a high-growth, fast-paced startup environment.
• Clear understanding of HIPAA and healthcare regulatory constraints (or ability to rapidly learn).

Requirements

• Strongly Preferred
  • Consumer healthcare or digital health experience.
  • Virtual care / telemedicine experience.
  • Experience building mobile-first or engagement-heavy applications.
  • Experience designing behavior-change or habit-forming products.
  • Startup experience (early-stage or high-growth).
  • Experience building products serving employers, brokers, or payers.
  • Technical fluency; comfortable partnering with engineers, architects, and data teams.
  • Experience with platforms such as Care Management systems, EMRs, RCM/Billing, or Clinical Decision Support.
  • Proficiency with Figma, Lucidchart, JIRA, and related tools.

Benefits

• Competitive Salary & Equity: We offer competitive pay based on experience and the value you bring to the team.
• Equity Options: As part of our commitment to long-term success, we offer equity options, giving you the opportunity to share in the growth of the company.
• Health & Wellness: Our health benefits include medical, dental, and vision coverage to keep you and your family healthy. We also offer wellness programs and mental health resources to help you thrive both personally and professionally.
• Retirement Plans: We provide a 401(k) plan and Roth options to help you plan for the future and enjoy peace of mind.
• Paid Time Off (PTO): Enjoy generous paid time off, including vacation days, holidays, and sick leave, to recharge and maintain a healthy work-life balance.
• Fully Remote Work: Work from your home or private office location! We offer a flexible, fully remote work environment that allows you to manage your workspace in a way that best suits your lifestyle.
• Professional Development: We encourage continuous learning and growth with access to training, workshops, and Professional Development stipend for further education.
• Parental Leave: We offer paid parental leave to support team members through important life moments, whether you're welcoming a child or expanding your family.
• Employee Assistance Program (EAP): Access confidential counseling and support for personal or work-related challenges to maintain your well-being along with additional employee assistance programs.

EEO Statement

Vori Health is an Equal Opportunity Employer. We are committed to a work environment that supports, inspires and respects all individuals without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, marital status, age, disability, national or ethnic origin, military service status, citizenship or other protected characteristics.