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Role Description

As our Manager of Key Accounts Manager - Strategic Partnerships, you will be the strategic force behind our most important client relationships. Your responsibilities will include:

• Strategic Account Growth:
  • Develop and execute comprehensive account plans to expand sales, profitability, and market share within our key accounts including National and Regional multi door accounts.
  • Identify new opportunities and build long-term value.
  • Apply strategic leadership behind independent accounts and work directly with the sales manager and account manager to strengthen and grow IBD partnerships.
  • Focus: 50% WOW, 25% REI, 25% Open new National/Key Accounts.
• Relationship Management:
  • Cultivate and strengthen deep, collaborative relationships with key stakeholders at all levels within partner organizations.
  • Act as the primary point of contact and a trusted advisor.
• Performance Optimization:
  • Analyze sales data, market trends, and competitive landscapes to identify growth opportunities and optimize performance.
  • Translate insights into actionable strategies.
• Retail and Field Marketing:
  • Work closely with marketing and sales teams to ensure premium and impactful point of sale presentation at key stores.
  • Develop robust training programs for in-store team members.
• Cross-Functional Collaboration:
  • Partner closely with marketing, product development, and operations teams for seamless execution of strategies.
• Outside Sales Team Collaboration:
  • Collaborate with Outside Sales Representatives to drive sales performance through disciplined account management and effective in-store education.
• Negotiation & Agreement:
  • Lead complex negotiations to secure mutually beneficial agreements that support woom's strategic objectives.
• Order Management:
  • Oversee and manage the order entry process for accounts, ensuring accuracy, efficiency, and timely fulfillment.
• Forecasting & Budgeting:
  • Develop accurate sales forecasts and manage budgets for assigned accounts.
• Market Intelligence:
  • Stay abreast of industry trends, customer needs, and competitive activities.
• Strategic Presentations:
  • Prepare and deliver compelling presentations to internal stakeholders and key account partners.
• Travel:
  • Must be available to travel 20-30% of the time to key accounts for training initiatives and account management execution.
• Success Metrics:
  • Drive a minimum 20% improvement in sell-through across assigned key accounts.
  • Increase average order value by 20% by expanding adoption of woom’s full ecosystem of products.
  • Open and onboard 50 new key accounts in 2026.
  • Successfully launch and execute the 2026 sales and merchandising program.
  • Achieve 100% training completion across all assigned key accounts in 2026.
  • Complete in-store visits to 100% of assigned key accounts in 2026.

Qualifications

• 5+ years of experience in Key Account Management or a similar senior sales role.
• Strong strategic planning and analytical skills.
• Exceptional communication, negotiation, and presentation abilities.
• A performance-driven mindset with a focus on achieving and exceeding targets.
• Proficiency with CRM software and sales analytics platforms.
• Experience within the cycling, outdoor, or juvenile products industry is a significant advantage.

Requirements

• Location: Austin, Texas (Remote)
• Department: B2B Direct
• Employment Type: Full-Time
• Minimum Experience: Mid-level