PathAI

Improving patient outcomes with AI-powered pathology.

Manager – Biopharma Marketing

MarketingMarketingFull TimeRemoteTeam 501-1,000Since 2016H1B SponsorCompany SiteLinkedIn

Location

Massachusetts

Posted

1 day ago

Salary

Not specified

Bachelor Degree2 yrs expEnglish

Job Description

• Lead end-to-end launches for biopharma products and services in partnership with Product and Business Development, including positioning, messaging, and go-to-market rollout plans • Own external messaging and campaign calendars, ensuring consistent execution across web, social, PR, sales enablement, and event-related touchpoints • Own development of product marketing collateral, including content creation, creative direction, and final deliverables across digital, sales, partner, and event assets • Support the planning and execution of industry conferences, owning tactical execution for Tier 1 conferences including registration, event planning, cross-functional coordination, and assets Including supporting follow-up campaigns, social media calendar around conferences and biopharma engagement strategy with business development team • Partner with the marketing team on channel strategy, investment decisions, and performance measurement, contributing to annual marketing objectives, tactics, and budgets for product and service focus areas

Job Requirements

  • 2-5+ years of experience in product marketing with experience in brand management or digital marketing in the healthcare field;
  • Proven ability to craft engaging content across diverse customer segments.
  • Strong writing skills, with the ability to simplify complex concepts and produce high-quality written content.
  • An eye for design based on extensive experience creating collateral and/or communications tools that are visual in nature.
  • Strong communication skills and the ability to have a confident presence with internal and external stakeholders.
  • Demonstrated experience in cross-functional collaboration and managing internal and agency relationships, including brief development and creative evaluation

Benefits

  • Equal opportunity employer dedicated to creating a workplace that is free of harassment and discrimination

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