• Conduct outside sales, approaching customers directly • Offer products and services tailored to each customer's profile • Negotiate prices, terms, payment conditions, and purchase volumes • Manage and develop a client portfolio, maintaining strong relationships and prospecting new customers • Present new products and promotions, advising customers on product use, storage, and display • Identify customer needs and preferences, resolving issues related to products or services • Monitor deliveries, inventory, product display, and product preservation at points of sale • Monitor the market and competitors, adjusting commercial strategies • Plan and follow daily client visit routes • Ensure proper product placement and execution of routines at points of sale • Update customer information and strategies in the system • Participate in commercial meetings, analyze performance, and define collection strategies and plans to grow the customer base