Improving patient outcomes with AI-powered pathology.
Manager/Sr. Manager, Biopharma Marketing
Location
United States
Posted
4 days ago
Salary
Not specified
No structured requirement data.
Job Description
Role Description
The [Senior] Product Marketing Manager will join the Marketing team at PathAI and will be responsible for leading the marketing function for our algorithm products. This person will be able to drive their own strategy and contribute to building the Marketing function as they partner with cross-functional teams and be a thought partner for our Business Development and Product Management teams. The ideal candidate is someone who has product management and/or product marketing experience, and comfortable leaning into downstream execution in support of the sales team.
What You’ll Do
- Lead end-to-end launches for biopharma products and services in partnership with Product and Business Development, including positioning, messaging, and go-to-market rollout plans.
- Own external messaging and campaign calendars, ensuring consistent execution across web, social, PR, sales enablement, and event-related touchpoints.
- Own development of product marketing collateral, including content creation, creative direction, and final deliverables across digital, sales, partner, and event assets.
- Support the planning and execution of industry conferences, owning tactical execution for Tier 1 conferences including registration, event planning, cross-functional coordination, and assets including supporting follow-up campaigns, social media calendar around conferences and biopharma engagement strategy with business development team.
- Partner with the marketing team on channel strategy, investment decisions, and performance measurement, contributing to annual marketing objectives, tactics, and budgets for product and service focus areas.
Qualifications
- 2-5+ years of experience in product marketing with experience in brand management or digital marketing in the healthcare field.
- Proven ability to craft engaging content across diverse customer segments.
- Strong writing skills, with the ability to simplify complex concepts and produce high-quality written content.
- An eye for design based on extensive experience creating collateral and/or communications tools that are visual in nature.
- Strong communication skills and the ability to have a confident presence with internal and external stakeholders.
- Demonstrated experience in cross-functional collaboration and managing internal and agency relationships, including brief development and creative evaluation.
Nice to Have
- Background in pharmaceuticals, biotech, or medical devices.
- Prior experience in a high-growth company (Series A-C).
- Knowledge of marketing automation/CRM platforms (e.g., HubSpot, Marketo) and SEO/analytics tools (e.g., Google Analytics, Google Search Console, SEMrush).
- Experience with video and image editing tools such as Canva, Adobe Creative Suite, and Vimeo.
We Want To Hear From You
At PathAI, we are looking for individuals who are team players, are willing to do the work no matter how big or small it may be, and who are passionate about everything they do. If this sounds like you, even if you may not match the job description to a tee, we encourage you to apply. You could be exactly what we're looking for.
PathAI is an equal opportunity employer, dedicated to creating a workplace that is free of harassment and discrimination. We base our employment decisions on business needs, job requirements, and qualifications — that's all. We do not discriminate based on race, gender, religion, health, personal beliefs, age, family or parental status, or any other status. We don't tolerate any kind of discrimination or bias, and we are looking for teammates who feel the same way.
#LI-Remote
Job Requirements
- 2-5+ years of experience in product marketing with experience in brand management or digital marketing in the healthcare field.
- Proven ability to craft engaging content across diverse customer segments.
- Strong writing skills, with the ability to simplify complex concepts and produce high-quality written content.
- An eye for design based on extensive experience creating collateral and/or communications tools that are visual in nature.
- Strong communication skills and the ability to have a confident presence with internal and external stakeholders.
- Demonstrated experience in cross-functional collaboration and managing internal and agency relationships, including brief development and creative evaluation.
- Nice to Have
- Background in pharmaceuticals, biotech, or medical devices.
- Prior experience in a high-growth company (Series A-C).
- Knowledge of marketing automation/CRM platforms (e.g., HubSpot, Marketo) and SEO/analytics tools (e.g., Google Analytics, Google Search Console, SEMrush).
- Experience with video and image editing tools such as Canva, Adobe Creative Suite, and Vimeo.
- We Want To Hear From You
- At PathAI, we are looking for individuals who are team players, are willing to do the work no matter how big or small it may be, and who are passionate about everything they do. If this sounds like you, even if you may not match the job description to a tee, we encourage you to apply. You could be exactly what we're looking for.
- PathAI is an equal opportunity employer, dedicated to creating a workplace that is free of harassment and discrimination. We base our employment decisions on business needs, job requirements, and qualifications — that's all. We do not discriminate based on race, gender, religion, health, personal beliefs, age, family or parental status, or any other status. We don't tolerate any kind of discrimination or bias, and we are looking for teammates who feel the same way.
- #LI-Remote
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