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Inovalon

Empowering data-driven healthcare for payers, providers, pharmacies, and life sciences organizations.

Senior Marketing Campaign Manager

Performance MarketingPerformance MarketingFull TimeRemoteSeniorTeam 1,001-5,000H1B SponsorCompany SiteLinkedIn

Location

Tennessee

Posted

7 days ago

Salary

$76.8K - $95K / year

Seniority

Senior

Bachelor Degree5 yrs expEnglish

Job Description

• Partner with business unit leadership, Product Marketing, and other stakeholders to strategize, develop, and execute integrated marketing campaigns • Lead the planning, execution, and optimization of demand generation and brand awareness campaigns across multiple channels • Conduct market research and analyze consumer behavior, trends, and competitive landscapes • Manage campaign timelines, resources, and budgets • Collaborate across various groups to ensure messaging consistency and strategic alignment • Monitor and analyze campaign performance data, providing actionable insights and recommendations for continuous improvement • Optimize SEO, PPC, and paid media strategies

Job Requirements

  • Minimum five years of experience in marketing campaign development and execution
  • Proven experience in B2B marketing, preferably with technology platforms, SaaS, or healthcare-related industries
  • Proficiency in MS PowerPoint, MS Excel, and MS Word
  • Strong analytical skills with the ability to interpret complex data
  • Excellent communication, storytelling, and stakeholder management skills
  • A strategic thinker with high energy, initiative, and the ability to thrive in a dynamic environment.
  • Demonstrated experience in managing multiple complex projects

Benefits

  • Health insurance
  • Life insurance
  • Company-paid disability
  • 401k
  • 18+ days of paid time off

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