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Role Description

Medallion is reshaping healthcare by making it faster, easier, and less expensive to manage provider networks. As our Senior Field Marketing Manager, you will play a foundational role in building and scaling a repeatable, revenue-aligned event strategy.

• Serve as the central point of contact for all conference and field marketing initiatives.
• Partner closely with Demand Generation, Sales, Product Marketing, RevOps, and executive leadership.
• Own the end-to-end lifecycle of Medallion’s field marketing motion, from event selection to reporting to senior leadership.

Core Responsibilities

• Event Strategy Planning and Execution:
  • Lead the development and execution of Medallion’s conference and field event strategy.
  • Partner with the Head of Demand Generation to identify, evaluate, and contract with high-impact event partners.
  • Conduct structured research and evaluation of prospective events.
  • Identify and execute supporting opportunities beyond booth presence.
  • Serve as the primary point of contact for Sales, Product Marketing, and executive stakeholders regarding conference strategy.
• Pre- and Post-Event Management:
  • Own the full event lifecycle, ensuring intentional promotion and measurable pipeline impact.
  • Develop and execute comprehensive pre-event activation strategies.
  • Partner with Sales leadership to secure high-value meetings in advance of events.
  • Coordinate closely with Marketing Operations for accurate tracking of registrations and engagement metrics.
  • Create clear internal visibility into event objectives and onsite goals.
  • Oversee onsite execution to ensure premium brand representation and seamless logistics.
  • Develop structured post-event follow-up campaigns.
  • Establish a regular cadence of reporting and analytics on field marketing performance.
  • Continuously refine the event-to-pipeline motion by analyzing performance data.

Qualifications

• 4+ years of B2B field marketing or event marketing experience (SaaS experience strongly preferred; healthcare or health tech is a major plus).
• Experience owning an event budget and tying event performance directly to pipeline.
• Familiarity with a range of event types; conferences, expos, executive dinners, happy hours, and other networking events.
• Excitement about the full lifecycle of an event, including follow-up and securing auxiliary activations.
• Understanding of how to partner deeply with Sales.
• Detail-oriented with effective communication skills across cross-functional teams.

Company Description

At Medallion, we believe healthcare teams should focus on what truly matters—delivering exceptional patient care. We’ve built a leading provider operations platform to eliminate administrative bottlenecks in healthcare organizations.

• Ranked No. 3 on Inc. Magazine’s 2024 Fastest-Growing Private Companies in the Pacific Region.
• No. 5 on LinkedIn's 2024 Top Startups in the US.
• A Glassdoor Best Place to Work in 2024 & 2025.
• Featured on The Today Show.
• Backed by $130M in funding from world-class investors.