• Develop a comprehensive sales plan to meet or exceed quota, including the identification and prioritization of opportunities for assigned moderate risk, moderate impact existing or potential customers or partners • Develop and communicate accurate sales forecasting on a real-time basis • Proactively initiate contact with potential customers, customers and partners on a regular basis to develop, maintain and expand business relationships. • Collaborate with all available company resources to develop and maintain pipeline • Take proactive measures to streamline and constantly improve account management and the sales process • Partner with sales solution engineers in the development of software demonstrations for customers or potential customers; actively contribute and participate in software demonstration • Record all customer account information in the CRM, including opportunities, commitments, meaningful conversations, customer visits or sales calls • Understanding of best practices and market trends, as well as customer and potential customers business and technical needs. • Pursue opportunities for company expansion and integration • Engage company specialist and support resources as needed to advance opportunities • Assist with determining the viability of Request for Proposal (RFP) requests and directly influence the appropriate development of the response • Attend and actively contribute to trade shows; ensure customers or potential customers are participating in company marketing efforts to the best of their ability • Develop the closing plan for accounts; engage internal leadership as necessary to help lead negotiation and contracting process to ensure deal is closed on time, as forecasted