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Role Description

The primary role of the Insights Director is to manage and provide disease area expertise in the end-to-end insights generation process, using our proprietary market research data and to drive client interactions and business development in the therapy area. This position reports to the Franchise Head and is located in Exton, PA. Applicants who do not live locally can be considered for a remote position.

Key Responsibilities

• Lead client presentations, track follow-up requests and lead ad-hoc deliverables, follow-up observational metric requests.
• Upsell existing clients on appropriate products.
• Develop business with new clients and drive company growth through organic business development.
• Proofread final deliverables to ensure they are client ready.
• Writing all report types including key findings and executive summaries.
• Design survey in a new indication.
• Assist with marketing content and grow to lead marketing efforts.
• Manage and mentor a team of market research analysts to ensure high-quality deliverables.
• Improve internal research processes, tools, and methodologies to enhance efficiency and effectiveness.
• Develop and implement comprehensive market research strategies aligned with business objectives.
• Stay informed of industry trends, competitive landscape, and prescriber behaviors to inform research priorities and methodologies.

Key Deliverables

• Analysis of open-ended survey responses or qualitative data collected during research studies.
• Compilation of secondary data sources, literature reviews, and industry reports to supplement primary research findings.
• Assisting in the development of strategic marketing campaigns.
• Final writing of client offerings.
• Ongoing and deepening therapeutic expertise with in-depth understanding of competitive therapeutic landscape.
• Development of content to be included in the ongoing publications.
• Timely delivery of questionnaires, templates, and high quality/insightful reports.
• Customized client offerings including market insights, strategic sessions, and advisory services.
• Ad-Hoc deliverables based on client questions/requests.
• Active input into the strategy for the franchise, including targeted clients/compounds, management of the advisory boards, working with patient advocacy groups and presentations at key medical conferences.

Qualifications

• Bachelor’s degree required; advanced degree preferred.
• Proven track record of 10+ years of experience in pharmaceutical/health industry related market research, with at least 5 years in a management role preferred.
• Required experience in a client-facing role, including being a lead in client management, presentation, and servicing.
• Ability to establish credibility in front of clients.
• Expertise in both qualitative and quantitative research methodologies, including survey design, data analysis, and statistical techniques.
• Deep understanding of pharmaceutical business practices and the issues clients face in specific segments of responsibility.
• Extremely strong attention to detail.
• Proven track record of writing skills, highlighting the capacity to explain complex therapeutic and commercial points.
• Consistent track record of delivering against objectives.
• Proven track record in project and people management.
• Excellent presentation skills.
• Good working knowledge of therapy area preferred.
• Strong working knowledge of primary market research methods with experience on either the client or vendor side (ideally both, and ideally in a healthcare environment).

What You Bring

• You are a self-starter who is comfortable working independently and without routine management supervision.
• Your inherently curious mind will be naturally inclined to the scientific and the analytical.
• You are excited about providing mentorship to analysts.
• You enjoy making progress towards your goals and possess an instinctively entrepreneurial business acumen.
• You embrace change and innovation, working collaboratively with teammates.
• You have strong attention to detail and are flexible working across multiple projects at the same time.
• You seek a working environment populated by dynamic professionals with a team-oriented approach to building a best-in-class insights business.

Benefits

• Compensation package includes competitive salary and benefits, commensurate with experience, as well as annual bonus lined to company and franchise performance.
• Some travel commitments to attend medical conferences and client meetings.