Enable turns rebates into a growth engine.

Senior Digital Marketing Manager

Digital MarketingDigital MarketingFull TimeRemoteTeam 201-500H1B SponsorCompany Site LinkedIn

Location

United States

Posted

52 days ago

Salary

$95.2K - $154K / year

Bachelor Degree6 yrs expEnglish

Job Description

• Develop global campaigns, drive content and ad strategy in support of campaigns, manage segmentation, and ensure integrated approach with broader demand generation initiatives. • Develop, execute, and optimize comprehensive paid media campaigns across ad platforms to drive lead generation. • Pioneer testing and advertising strategies on emerging AI-driven search platforms to ensure brand visibility in the next evolution of search. • Leverage intent data (e.g., 6sense, Demandbase, Bombora) to design highly targeted account-based marketing (ABM) campaigns. • Manage significant monthly ad spends, ensuring budget pacing and rigorous optimization toward Cost Per Acquisition (CPA) and Return on Ad Spend (ROAS) targets. • Monitor campaign performance daily; develop and share meaningful insights with executive team, campaign managers and broader marketing team.

Job Requirements

6+ years of experience in digital marketing with a primary focus on paid media buying.
Proven track record of managing monthly ad budgets exceeding $50k+ (or relevant scale).
Experience implementing successful B2B or B2C acquisition campaigns.
Preferred experience managing external agencies.
Deep technical expertise in Google Ads Manager, LinkedIn Campaign Manager, and Meta Business Suite.
Strong analytical skills with the ability to interpret complex datasets to make rapid budget allocation decisions.
Familiarity with the mechanics of Large Language Models (LLMs) and how they impact search behaviors and ad inventory.
Understanding organic search principles and how they correlate with paid strategies (Preferred).

Benefits

Unlimited Paid Time Off: Flexible PTO policy based on trust, balancing personal time and business needs
Wellness Benefit: Quarterly incentive dedicated to improving your health and well-being
Comprehensive Insurance: Health and life coverage for you and your family
Lucrative Bonus Plan: Enjoy a rewarding bonus structure subject to company or individual performance
Equity Program: Benefit from our equity program with additional options tied to tenure and performance
Career Growth: Explore new opportunities with our internal mobility program
Learning & Development: Access a range of workshops and courses designed to boost your professional growth and take your career to new heights