• Promote the organization's downstream purification products and services within an assigned geographic area, product range or key account to achieve sales and revenue targets, in close alignment with commercial development managers. • Actively use SFDC to manage and document leads and opportunities, all customer interactions and sales activities ensuring that all customer and opportunity information is up-to-date and accurately entered in the CRM system • Achieve ATS product / product group Spec Win targets. • Actively design ATS products and services in the (pre)clinical to commercial manufacturing process of cell/gene-therapy and DNA/RNA therapeutics. • Provide technical and commercial support to Commercial Development Manager and customers in relevant products and processes • Develop and execute a territory growth plan in collaboration with commercial development managers. • Identify, pursue, and convert new business opportunities using strategic planning and available resources. • Travel within your territory (up to 50%) to visit customers and attend trade shows. • Build and maintain strong, long-term relationships with customers and key stakeholders, including scientists, researchers, and executives. • Collaborate across teams to grow shared accounts and increase overall company sales. • Coordinate and participate in marketing activities in assigned territory • Actively drive newly launched innovative products and services into the marketplace and proactively follow up on the successful implementation of sales activity • Stay informed about industry trends, competitors, and emerging technologies to maintain a competitive edge.