DraftKings Inc. logo
DraftKings Inc.

Defining what it means to build and deliver the most extraordinary sports & entertainment experiences.The Crown is Yours

Senior CRM Associate, Spanish

Customer Success ManagerCustomer SuccessFull TimeRemoteSeniorTeam 1,001-5,000Since 2012H1B No SponsorCompany SiteLinkedIn

Location

New Jersey + 2 moreAll locations: New Jersey, New York, Massachusetts

Posted

2 days ago

Salary

$70.4K - $88K / year

Seniority

Senior

Bachelor Degree2 yrs expSpanishEnglish

Job Description

• Create and translate Sportsbook communications into Spanish, ensuring all messaging is culturally relevant, clear, and aligned with brand and legal guidelines. • Create original Spanish-language content for promotional campaigns across the Sportsbook product. • Setup and manage the performance of marketing campaigns across different teams. • Work cross-functionally with a broad set of Analytics, Product, and Engineering partners to incorporate user preferences, A/B tests, and product enhancements into channel plans. • Serve as the CRM operational lead during peak hours in the sports world (this role will be required to work nights/weekends and show a flexible schedule to respond to changing business needs). • Execute structured A/B tests and lead analysis of results to maximize business impact. • Measure, report, and analyze campaign performance and test results, sharing learnings cross-functionally. • Work closely with the Marketing Creative team to deliver innovative, best-in-class creative concepts and designs. • Write emails, push notifications, SMS, and more aligned to our marketing standards and brand guidelines.

Job Requirements

  • Professional fluency in Spanish and English, both written and verbal.
  • Bachelor's degree in Marketing, Business, Economics, Mathematics, or related field.
  • 2+ years of relevant marketing experience, preferably in the eCommerce or gaming industry.
  • Exceptional analytical skills with the ability to clearly communicate results and define the next steps.
  • Well organized and great attention to detail, with the ability to work on multiple projects simultaneously, often under challenging time constraints.
  • Experience with A/B testing and knowledge of (or willingness to learn) HTML and other analytics tools.
  • Knowledgeable sports fan with polished copywriting and oral communication skills.
  • Willing to work non-standard hours based on the sports calendar.
  • Proven experience as a self-starter who is comfortable in a fast-paced, quickly changing environment.

Benefits

  • Bonus
  • Equity
  • Benefits as applicable

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