Panorama Education, LLC partners with schools across the U.S. to analyze and collect data about family engagement, school climate, social-emotional learning, an
Lifecycle Marketing Manager
Location
United States
Posted
2 days ago
Salary
$82.9K - $121.9K / year
Seniority
Senior
Job Description
Job Requirements
- 3–5 years of B2B email or lifecycle marketing experience, preferably in SaaS or education technology
- Proven success building and optimizing nurture programs that drive engagement and pipeline
- Strong analytical skills and comfort interpreting performance data to generate insights and guide iteration
- Excellent writing, editing, and communication skills, with the ability to tailor messaging to different audiences and funnel stages
- A strong understanding of email deliverability, compliance, and industry best practices
- Exceptional organizational and project management skills, with the ability to manage multiple campaigns and priorities simultaneously
- A collaborative, proactive working style and comfort partnering cross-functionally with Sales, Customer Success, Product, and Marketing teammates
- A test-and-learn mindset with attention to detail and a drive for continuous improvement
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) and sales outreach platforms (e.g. Gong Engage, Outreach)
- Strong project management skills with attention to detail and the ability to manage multiple priorities
- Familiarity with webinar platforms (e.g., Bizzabo, Zoom, Hopin, ON24)
Benefits
- 401K with an employer match
- Health, dental, vision, life insurance, and short-term and long-term disability coverage.
- Flexible spending account for health care and dependent care
- Wellness Reimbursement
- Work from Home Reimbursement
- Flexible vacation policy
- Parental leave program
- Company Issued Laptop
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