• Managing the client relationship and act as the lead point of contact for all client requests • Seeking opportunities to advance the client relationship and identify new business opportunities • Developing a deep understanding of each client’s business, category, market, buying committee, competitive landscape, and ideal customer profile (ICP) • Proactively bringing strategic and innovative ideas to client engagements based on working with Wpromote specialists and understanding cross-channel marketing dynamics • Owning all aspects of the statement of work – including management of deliverables, drafting new versions during renewal periods and change orders when required • Leading weekly client status calls, quarterly business reviews, and other client meetings • Overseeing the development of integrated marketing plans across multiple channels (Social, Programmatic, YouTube, etc) • Interpreting data from analytics and CRM/MAP platforms (e.g. GA4, Salesforce, 6sense, Demandbase, Marketo, Pardot, HubSpot, etc.) to assess paid media performance, ensure alignment with client goals, and identify opportunities to drive down-funnel engagement and growth • Managing overall account profitability, including approving and tracking agency hours and identifying potential issues, as well as opportunities • Collaborating with Strategy, Creative, Media Channel, and Martech teams to implement full-funnel campaigns that drive qualified pipeline and measurable revenue impact • Serving as quality control for all deliverables • Develop and motivate account team members. Potential to manage 1-2 people directly.