• Design and deliver high-visibility executive dashboards for C-suite and senior leadership audiences • Translate ambiguous business questions into clear KPIs, metrics, and visual narratives • Ensure reports are concise, intuitive, and decision-oriented • Proactively surface trends, risks, and opportunities relevant to leadership priorities • Architect enterprise-grade Power BI semantic models that support consistent metrics across reports • Define and enforce metric definitions, calculation logic, and dimensional standards • Optimize data models for performance, scalability, and reusability • Establish best practices for DAX, model relationships, aggregations, and row-level security • Integrate data from multiple sources (e.g., ERP, CRM, finance, operations, cloud platforms, flat files, APIs) • Partner with data engineering teams to improve data quality, reliability, and availability • Help define upstream data structures to better support downstream analytics and executive use cases • Ensure executive reporting is accurate, auditable, and trusted • Implement governance around datasets, workspaces, access, and certification in Power BI • Balance agility with control in a fast-moving executive reporting environment • Act as a thought leader for analytics best practices across the organization • Mentor analysts and BI developers on modeling, visualization, and storytelling • Influence stakeholders without formal authority through clarity, credibility, and results