• Manage and grow us.vilgain.com — from site experience to performance • Optimize product listings — from SEO to brand tone • Coordinate promotions, product launches, and platform-specific campaign • Own performance tracking, A/B testing, and reporting • Ensure logistics, inventory, and compliance are on point • Work closely with our EU-based growth, ops, and creative teams • Be the voice of the US customer inside Vilgain • Design and improve the UX and overall customer experience for the US market • Lead localization strategy — from content and messaging to on-site experience • Prepare and execute marketing campaigns tailored to local market needs • Support B2B and work across multiple marketing disciplines — performance, brand, and CRM • Build brand communication that resonates with the local customer and cultural context