• Assist with lead generation by researching and qualifying potential prospects. • Maintain and update CRM systems with accurate and timely information. • Prepare and organize sales presentations and materials for client meetings. • Coordinate scheduling between prospects and sales representatives. • Track and analyze key sales metrics and pipeline activity to support data-driven decisions. • Collaborate with cross-functional teams (Sales, Marketing, Operations) to improve processes and enhance customer experience. • Support administrative tasks that keep sales operations running efficiently. • Leverage CRM tools to manage and update prospect data; familiarity with systems like Salesforce or HubSpot is a plus. • Perform other duties as assigned.