• Lead the Bidder and Ad Serving Evolution • Act as the product owner for the Bidder team, helping define the technical and strategic direction as JamLoop’s bidding capabilities become more advanced. • Lead the scope, design, and delivery of: - Next-gen bidding strategies, including incrementality-aware bidding where control groups are intentionally unexposed, but recorded for lift analysis • Bidder-side data ingestion and enrichment, incorporating household graph signals, offline conversion data, and third-party measurement inputs • Ad-serving and pacing capabilities, ensuring predictable delivery, budget control, and alignment with incrementality and attribution goals. • Own Strategic Partner & BizDev Handoffs • Work closely with Business Development to evaluate, scope, and productize strategic partnerships • Serve as the clear product owner from deal signing through delivery, ensuring: - Technical feasibility is validated early - Requirements are well-defined before engineering execution - There is a clear path from partnerships, to shipped capability, to customer adoption - Prevent “signed but stalled” partnerships by owning prioritization, execution plans, and success metrics • Push the Evolution of JamLoop’s Data Transfer Product • Own and standardize JamLoop’s Data Transfer (Custom Export) product, ensuring best-practice design and customer self-service around: - S3 bucketsSFTP - Snowflake Shares - Signed URLs and automated delivery • Define standardized schemas, metadata, versioning, and delivery protocols to ensure reliability, scalability, and ease of integration for customers and partners. • Collaborate with engineering to improve automation, monitoring, error handling, and observability. • Build High-Quality Integrations • Lead product efforts for integrations with: - Analytics platforms (GA4 and others) - Commerce platforms (Shopify and others) - BI Tools - Measurement & Attribution partners - Audience & Data Vendors • Define API contracts, event schemas, authentication models, and data mappings that scale across customers and verticals. • Cross-Functional Product Leadership • Work closely with other PMs, Engineering, Data, and the Campaign Management organization to ensure: - We are solving the right customer problems, not just shipping features - Capabilities are usable, measurable, and operationally sound • Ensure every product you own has: - A clear launch and rollout plan, Defined success metrics - Ongoing iteration until real customer adoption is achieved • Strong Writing & Product Craftsmanship • Produce clear, concise product requirements, technical specs, and documentation. Write with the mindset that strong writing leads to strong alignment, better decisions, and faster execution. • Treat product as an ongoing responsibility, not something that ends at launch.