• Build relationships with key decision makers and stakeholders at site, division, and system level across all assigned accounts. • Monitor all assigned accounts for utilization and other indicators and quickly act at any sign of dissatisfaction, attrition, or competitive activity. • Collaborate effectively with cross functional support teams and others to build pipeline and drive additional business in existing customer accounts. • Outbound prospecting to identify, qualify and close expansion business opportunities in assigned existing customer accounts. • Manage and grow a strong network and oversee the complete sales cycle. • Perform sales presentations and product demonstration onsite and in webinar format. • Build a solid working knowledge of all healthcare solutions that AvaSure provides and how they benefit the customer. • Develop an in-depth understanding of each existing customer’s market and competitive position, analyze their needs, and develop additional customer-specific value propositions to increase account penetration. • Identify milestones needed to close an opportunity and utilize high-performing team members from, clinical, contracting, engineering, marketing, and company leadership as needed. • Meet and exceed sales quota and other KPI’s as established by leadership. • Maintain and update CRM daily, including close dates, sales stage, estimated revenue, and freeform comments as directed by leadership. • Maintain a real-time understanding of the competitive landscape and approach each account and opportunity with a competitive mindset.