• Support execution of global digital marketing programs including advertising, paid webinars, content syndication, and other paid promotions • Coordinate and support digital activity across partner, customer, and international marketing teams, including managing inbound digital request intake • Submit and manage cross-functional requests with Creative Services, Web, Marketing Operations, Content Marketing, and other stakeholders • Maintain Asana projects, digital tracking sheets, campaign documentation, and the digital marketing Google Drive library for ad creative and program resources • Help QA digital operational elements including URLs and UTMs, landing page details, ad variations and A/B testing elements, sizing and specs, etc. • Pull and maintain performance data from programmatic platforms, third-party media vendors, HubSpot, and Salesforce; ensure reporting metrics are accurate and up to date • Create and update performance reports and dashboards on a daily, weekly, bi-weekly, and monthly cadence, including presentation-ready decks; help inform SDR and sales teams of new lead imports or live programs as needed • Monitor program performance and identify areas of underperformance or inefficiency, proactively surfacing insights and recommendations for optimization • Project manage digital programs to ensure timelines, details, and budgets are adhered to • Build and update contact and account lists and support data hygiene in tools such as Qualified Signals and Informa TechTarget intent platforms • Help maintain brand consistency and perform light creative support, including suggesting copy edits, adding subtitles and end cards to webinar recordings, adjusting thumbnails, and reviewing creative assets • Assist with day-to-day execution and platform hygiene across digital marketing tools and systems • Provide general support for ad hoc digital marketing initiatives as needed