• Lead superior program management and measurable performance to drive net sales, operating profit and market share of the general supply category • Play a critical role in maintaining and growing the business. • Gather insights from multiple sources and synthesize into a compelling story for the appropriate audience (customers, internal leadership and sales team) • Support Advertising and Promotion budget, P&L analyses for a $80+ million business. • Serve as an internal and external representative for the offerings, working closely with the sales teams, key customers and leadership team • Develop and refine marketing communication and activation plans, with accountability for Advertising and Promotion budget • Develop KOL relationships and synthesize regional market intelligence in coordination with regional business unit stakeholders to guide annual strategic financial and portfolio planning • Provide leadership support for commercial program development and execution (including pricing, sales collateral, training)