• Develop and execute local marketing programs that ladder up to overarching brand campaigns and strategic initiatives • Provide market intelligence to influence strategies that build brand sentiment, drive sales, and increase Customer Lifetime Value. • Track competitor activities and synthesize learnings into monthly reports. • Collaborate with GO marketing team to develop strategies & messages that resonate with local Athletes. • Drive traffic & revenue by cultivating strong relationships in the community through negotiating sponsorships. • Promote assets (such as GameChanger, Sideline Swap, In-Store Services) to sponsorship partners. • Manage tiered giving program within territory. • Deliver level of excellence and professionalism on all relationships, events, and programs.