• Define the strategic growth and tactical execution plan for Product, Sales, and Marketing. • Set iterative growth KPIs/OKRs and track success against business goals. • Perform market research and build lead pipelines by interacting with customers and prospects, attending trade shows and joining other virtual communities. • Improve product positioning, competitive battlecards, pricing strategies, and Go-To-Market strategies. • Evaluate competitive offerings and explore innovative solutions to continually strengthen product differentiation. • Extend sales and marketing channels through Business Development activities, launching into new markets. • Review the Sales funnel and Marketing lead generation performance, directly reviewing data, coaching others, and setting targets to achieve stretch goals. • Drive improvements in product NPS and retention by evaluating customer feedback, behavior, and win/loss trends. • Identify opportunities to increase customer lifetime value (LTV). • Engage as an ‘executive sponsor’ with our high-value, interesting, and influential customers, with regular cadence of feedback loops. • Perform product market fit analysis and research activities, gathering insights via customer interviews, conferences, and webinars. • Collaborate with engineering leaders to build out product roadmaps and development backlogs, coordinating with cross-functional teams to align priorities. • Identify opportunities for 3rd party integrations, specifically focused on MSP-related B2B solutions to increase value or generate additional revenue. • Create AI generated POCs to communicate planned product changes to internal stakeholders.