• Partner with Brokers of Record and Managing Brokers to ensure seamless in-market operations. • Provide hands-on support during new market launches and establish best practices for ongoing success. • Create, maintain, and implement standardized Market Activation Playbooks to support GTM plans and ongoing standards. • Support the growth of established markets by identifying opportunities, resolving operational challenges, and ensuring alignment with brand standards. • Lead the development and implementation of systems and processes that bring consistency and scalability to market operations. • Collaborate with cross-functional teams (Marketing, Education, Facilities, and People Operations) to ensure a cohesive and unified brand experience across all markets. • Track and analyze performance metrics to measure market health and operational success. • Develop, monitor, and report on key metrics for both new and existing markets, including agent growth, productivity, engagement, and operational milestones. • Present market performance insights and recommendations to leadership on a regular cadence.