• Engage with clients to understand their objectives and translate them into effective paid social strategies • Deliver regular updates, reports, and strategic recommendations based on campaign analysis • Lead and manage a team of Paid Social Strategists, providing guidance, mentorship, and ensuring alignment with campaign objectives • Implement innovative tactics and trends in paid social media marketing • Utilize robust analytical skills to interpret campaign performance data • Stay abreast of industry standards, platform changes, and algorithm updates • Supervise the end-to-end execution of paid social campaigns