• Drive day-to-day sales process execution and operational rigor across the sales team • Monitor and enforce CRM data hygiene, pipeline accuracy, and compliance with sales processes (e.g., stages, fields, close dates, activities) • Build and maintain dashboards, reports, and scorecards to track pipeline health, activity metrics, and enablement effectiveness • Assist with territory planning, forecasting, and strategic decision making by leveraging data • Support rollout of new processes, tools, and GTM motions • Collaborate with Sales, Marketing, and Finance to implement automations and tooling that improve rep efficiency • Partner with Sales Leadership to identify bottlenecks, implement process improvements, and drive forecast accuracy • Own sales playbook documentation and help translate GTM strategy into daily sales execution