Illumina

Unlocking the Power of the Genome

Senior Staff Product Marketing Manager, Competitive Intelligence and Response

Product MarketingProduct MarketingFull TimeRemoteSeniorTeam 5,001-10,000Since 1998H1B SponsorCompany Site LinkedIn

Location

California

Posted

117 days ago

Salary

$152.6K - $228.8K / year

Seniority

Senior

Bachelor Degree12 yrs expEnglish

Job Description

• Conduct in-depth analysis of competitors, their products, positioning strategies, pricing models, and go-to-market tactics • Stay abreast of market trends, customer preferences, and industry developments • Collaborate cross-functionally with product management, sales, and marketing teams to develop and refine product positioning strategies • Work with product marketing and communications to craft compelling messaging and value propositions • Create sales enablement materials, presentations, and case studies to support the positioning strategy

Job Requirements

At least 12 years of industry experience in Product Marketing or Product Management with a Bachelor’s degree, or a minimum of 8 years’ experience and a Master’s degree, or a minimum of 5 years’ experience with a PhD, or equivalent experience
Demonstrated experience in technical marketing and close collaboration with Commercial
Deep technical knowledge of genomics, next-generation sequencing and molecular biology products
Ability to own both long-term strategy and executional detail
Strong analytical skills
Ability to tie detailed analysis to larger strategy and make data driven decisions
Ability to solve problems informed by robust analysis and multiple data points
Ability to influence people and diverse stakeholder groups within a global, matrixed organization
Excellent interpersonal, verbal, and written communication skills
Sound business judgment and discretion for managing projects; ability to develop and execute against dynamic timelines
Field sales experience strongly preferred