• Set departmental strategy and guide tactical execution to achieve business objectives. • Identify and implement opportunities for growth, efficiency, and profitability across digital advertising initiatives. • Oversee customer relationship management to increase user engagement across key digital platforms. • Lead and mentor Directors and Managers, establishing and maintaining OKRs, KPIs, metrics, and quality controls for all initial and recurring tasks. • Instill a high-performance culture that promotes problem-solving, engagement, proactivity, collaboration, and accuracy. • Manage team workflows and lead continuous improvement initiatives to streamline processes and enhance operational efficiency. • Conduct technical audits on potential client websites and assess customer experience to inform strategy and recommendations. • Drive high levels of customer satisfaction and retention through strategic oversight and hands-on support. • Develop and execute strategies for client growth and retention, ensuring long-term success and profitability. • Address and resolve client challenges, including de-escalating issues and ensuring positive outcomes. • Lead monthly audits of team performance and review weekly revenue forecast reports to ensure alignment with financial goals. • Represent the company as a subject matter expert at industry conferences and OEM meetings, contributing thought leadership and strategic insights. • Manage cross-functional communications across DealerOn departments to ensure alignment and collaboration. • Demonstrated leadership skills with a proven record of coaching and mentoring high-performing teams.